1.6 million people visited Galaxy S8 experience zones in Korea

Samsung played a marketing master-stroke with the set up of its first ever experience zones for Galaxy S8 in Korea which have already attracted 1.6 million visitors. A total of 40 experience booths are operating in Korea since April 11th and have witnessed rush of thousands of visitors since then.

Visitors are thronging the promotional booths to get a quick hands on the 2017 flagship smartphones from Samsung. A Samsung Electronics official stated that ‘the phones’ edge-to-edge infinity display and almost bezel-less design have been in the spotlight, drawing attention from customers visiting the experience zones.’

Read: Samsung Galaxy S8 pre-orders reach 700,000 in a week

With 700,000 pre-orders already registered for the Galaxy S8 series, Samsung expects this to touch the 1 million mark. This is way higher than the 400,000 record pre-orders received for the Galaxy Note 7 last year.

Samsung Electronics’ mobile chief Koh Dong-jin last week stated that the pre-order sales in overseas markets are doing much better than the Galaxy S7 adding that ‘the pre-orders in the United States far outweigh those in Korea.’

Read: Galaxy S8 display has a red tint issue?

Other than US, Samsung has set its eyes on China where it seeks to raise their market share ‘with new devices by making more efforts than local firms there which are rapidly growing in terms of size and technological innovations.’

Samsung Galaxy S8 and S8+ goes on sale in Korea this Friday, that is on April 21st.

via Korea Times

Posted by
Nuzhat N

Nuzhat is a day-dreamer with imaginations running sky-high. Her love for tech is a recent one which she is still unwrapping and trying to decipher. Once a news-savvy journalist, she is now a tech-savvy author. Email: [email protected]

18 Comments

  1. 700k pre-orders? Holy smoke Koreans are rich as hell haha I can understand why though. The phone is definitely a top notch with its new design. Plus, Samsung is collaborating with Korea’s hottest boy band there (EXO) with their new special phone cover made by Samsung itself called, ‘Smart Cover’. Judging by the mass of fans of this group in Korea, maybe this is why the pre-orders sky rocketed haha! Just joking, but it might be one of the reasons though 😉 Good article btw.

    1. “Holy smoke Koreans are rich as hell haha” LOL 😀
      Yes that’s good thing isn’t it. It suggests most of the visitors are serious about buying the phone and went to check it out. Atleast the majority

  2. Samsung deserves this! After the Note 7 fiasco, the brand has tried really, really hard to maintain it’s consumer base, and it seems, this has paid off for the brand. Would love to have one of these Experience Zones out here too :).

    1. I agree. Samsung has been such a visionary when it comes to hand held devices and I really wanted them to survive and do well. 🙂
      I would love an experience store too! A big bunch of tech freaks in a hall together checking out the things they love. Imagine how many awesome people we will meet.

    2. Sadly, it is just wishful thinking for now, but maybe they do it for the next one. Yes, the best part will be to connect with the tech “freaks” and having that nerdy moment with them. 😉

    3. After all India is the largest smartphone market. (: Bound to happen soon

  3. wow!! that’s a huge mob!! Samsung phone’s popularity is increasing day by day, thanks to sleek, beautiful, out of the world design, great specs for the price and amazing after sales support, all add up in a trusted brand!!

  4. 700k pre-orders? Holy smoke Koreans are rich as hell haha I can understand why though. The phone is definitely a top notch with its new design. Plus, Samsung is collaborating with Korea’s hottest boy band there (EXO) with their new special phone cover made by Samsung itself called, ‘Smart Cover’. Judging by the mass of fans of this group in Korea, maybe this is why the pre-orders sky rocketed haha! Just joking, but it might be one of the reasons though 😉 Good article btw.

    1. “Holy smoke Koreans are rich as hell haha” LOL 😀
      Yes that’s good thing isn’t it. It suggests most of the visitors are serious about buying the phone and went to check it out. Atleast the majority

  5. Samsung deserves this! After the Note 7 fiasco, the brand has tried really, really hard to maintain it’s consumer base, and it seems, this has paid off for the brand. Would love to have one of these Experience Zones out here too :).

    1. I agree. Samsung has been such a visionary when it comes to hand held devices and I really wanted them to survive and do well. 🙂
      I would love an experience store too! A big bunch of tech freaks in a hall together checking out the things they love. Imagine how many awesome people we will meet.

      1. Sadly, it is just wishful thinking for now, but maybe they do it for the next one. Yes, the best part will be to connect with the tech “freaks” and having that nerdy moment with them. 😉

        1. After all India is the largest smartphone market. (: Bound to happen soon

  6. wow!! that’s a huge mob!! Samsung phone’s popularity is increasing day by day, thanks to sleek, beautiful, out of the world design, great specs for the price and amazing after sales support, all add up in a trusted brand!!

  7. Damn ! That’s a huge crowd and of-course the hype is real for it. The specs are amazing and that lovely display would get every person running to the shops to preorder

  8. Damn ! That’s a huge crowd and of-course the hype is real for it. The specs are amazing and that lovely display would get every person running to the shops to preorder

  9. A very strategic move by Samsung. Its something a company very confident of its product would do. It is saying “Come check out our product and we guarantee you wont be disappointed”. They are confident that no one will get turned away after seeing the phone, even potential buyers.

  10. A very strategic move by Samsung. Its something a company very confident of its product would do. It is saying “Come check out our product and we guarantee you wont be disappointed”. They are confident that no one will get turned away after seeing the phone, even potential buyers.

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