Samsung’s growth trajectory is on an upward swing as evident not only from the Galaxy S8 series success but also from 55 million sales of its last year flagship smartphone Galaxy S7. Predecessor to Galaxy S8, the total sales of Galaxy S7 has reached the 55 million mark as of the first quarter this year, as per Strategic Analytics data.
The data further revealed that in Q1 alone, that is during the January-March period, the combined sales of Galaxy S7 and Galaxy S7 Edge reached 7.2 million. The gap in between the recalling of Galaxy Note 7 and the release of Galaxy S8 triggered the sales of S7 and S7 Edge, as users had no other option in Samsung’s flagship line.
Samsung had released Galaxy Note 7 during mid-2016 after the launch of flagship phones Galaxy S7 and S7 Edge. Although Note 7 registered huge initial success, the fiasco a few months later caused by inconsistent battery size forced Samsung to stop the Note 7 production and even recall the ones in the market. The next flagship product released by Samsung was in March this year. Thus, the gap period from the later half of 2016 till March 2017 was filled up by the sales of Galaxy S7 and S7 Edge.
In Q1 2017, Samsung sold 80 million units of smartphones which account for 86 percent. At the same time, the total number of handsets sold during the same period by Samsung stood at 92.8 million units, Strategic Analytics data showed adding that the company occupied 23 percent of the global smartphone market.
via The Investor