What to know

  • Spotify has launched its AI Playlist feature for Premium users in more than 40 new markets, including many in Asia.
  • The tool allows you to create playlists by simply describing the type of music you want to hear.
  • The feature remains in beta and is currently available only in English.
  • Spotify plans to keep improving the AI Playlist and expand it to more regions over time.

Spotify has expanded its AI Playlist feature to over 40 new markets, bringing the tool to Premium subscribers across Asia, Africa, Europe, and the Caribbean. This rollout marks a significant step in Spotify’s efforts to personalize music experiences using artificial intelligence.

The AI Playlist tool lets you create a playlist by typing a simple description of the music you want. For example, you can ask for "high-energy electropop that takes me to another world" or "workout music to make my ex jealous." The AI then generates a playlist that matches your request, drawing from Spotify’s vast music library. You can further refine your playlist by mentioning specific genres, moods, or artists to get more tailored results.

To use the feature, go to your library in the Spotify mobile app, tap the “+” button at the top-right corner, and select “AI Playlist.” The app will suggest prompts based on your listening habits, but you can also type your own ideas. The tool is designed to learn and improve with each use, as Spotify continues to gather feedback and iterate on the experience.

Since its initial launch in select countries last year, millions of playlists have been created using the AI Playlist feature. However, it remains in beta and is only available in English for now. Spotify has stated that the AI is still actively learning and will continue to evolve as more users try it out in different regions.

This expansion is part of Spotify’s broader push to use AI for enhancing user engagement and making music discovery easier. The company plans to keep rolling out the AI Playlist feature to additional markets in the future, aiming to make personalized playlist creation accessible to more listeners worldwide.

Via: TechCrunch