What to know
- Nothing’s sub-brand CMF launches its first smartphone, the CMF Phone 1, in India.
- Priced competitively at ₹15,999 for the base model, it offers customizable design and mid-range specs.
- The phone will go on sale from July 12th on Flipkart and select retail stores.
In a move that’s sure to turn heads, Nothing’s sub-brand CMF has unveiled its maiden smartphone, the CMF Phone 1, in India. This new kid on the block is set to give established players a run for their money in the fiercely competitive mid-range market.
The CMF Phone 1 is a feast for the eyes, boasting a unique customizable design that lets users switch up the look with interchangeable back covers.
It’s not just a pretty face, though – under the hood, this device packs a punch with its MediaTek Dimensity 7300 chipset and up to 8GB of RAM.
Photography enthusiasts will appreciate the 50MP main camera, while selfie lovers can snap away with the 16MP front shooter. The phone’s 6.67-inch Super AMOLED display, boasting a silky-smooth 120Hz refresh rate, is sure to make content pop.
CMF hasn’t skimped on battery life either. The Phone 1 comes with a beefy 5,000mAh battery that supports 33W fast charging, ensuring you’re never left high and dry.
Perhaps the most eye-catching feature is the price tag. The base model with 6GB RAM and 128GB storage will set you back just ₹15,999, while the 8GB RAM variant costs ₹17,999. Talk about bang for your buck!
Mark your calendars – the CMF Phone 1 hits the shelves on July 12th. You can snag one on Flipkart or at select retail stores. Early birds get the worm, with the first 100 customers receiving free CMF Buds.
With its blend of style, substance, and affordability, the CMF Phone 1 is poised to make waves in the smartphone market. It’s clear that Nothing is pulling out all the stops to carve out its niche in the budget segment. Will this new contender live up to the hype? Only time will tell, but one thing’s for sure – the mid-range smartphone arena just got a whole lot more interesting.
Unique Features:
The CMF Phone 1 stands out with its innovative customizable design. Users can easily switch out the back covers, available in four colors: Black, Orange, Light Green, and Blue. The phone also features an accessory point at the bottom left corner, allowing users to attach functional accessories like a stand, card case, or lanyard. This level of personalization is rarely seen in the budget smartphone segment, making the CMF Phone 1 a trendsetter in its class.
Specifications at a glance:
- Display: 6.67-inch FHD+ Super AMOLED, 120Hz refresh rate, 2,000 nits peak brightness
- Processor: MediaTek Dimensity 7300
- RAM: 6GB/8GB (with additional 8GB virtual RAM)
- Storage: 128GB (expandable up to 2TB via microSD)
- Rear Camera: 50MP main + 2MP portrait sensor
- Front Camera: 16MP
- Battery: 5,000mAh with 33W fast charging
- Operating System: Nothing OS 2.6 based on Android 14
- Security: Under-display fingerprint sensor
- Durability: IP52 rating for water and dust resistance
- Special Features: Interchangeable back covers, accessory point for attachments
Release Date
That’s July 12, 2024. You can snag one on Flipkart or at select retail stores. Early birds get the worm, with the first 100 customers receiving free CMF Buds.
With its blend of style, substance, and affordability, the CMF Phone 1 is poised to make waves in the smartphone market. It’s clear that Nothing is pulling out all the stops to carve out its niche in the budget segment. Will this new contender live up to the hype? Only time will tell, but one thing’s for sure – the mid-range smartphone arena just got a whole lot more interesting.
RELATED: CMF by Nothing Launches Watch Pro 2, Phone 1, and Buds Pro 2
